The eyes of grown men, children and women are glued on a 32-inch flat-screen TV. Standing in a U-shaped huddle at the Xbox demonstration area inside an electronics store, each person awaits their turn to try out the game console. Constant chatter among the anxious individuals expresses excitement for the machine. “This shit is crazy. These are some of the best graphics I’ve ever seen,” says Jasmine Limos, 20, as she plays the demo during her lunch break. With such a buzz going on, all the hoopla might be true—the Xbox 360 has really done a full 180.

Maybe Microsoft has been collaborating with MTV to “pimp my Xbox.” The newly released Xbox 360 has been tricked out and has a little something for everyone. Video games that cater mostly to children and teens are ancient history. The new Xbox 360 has a pre-installed media center that allows users to access digital music, live TV, photo albums and movies on demand. The audio is crisp and clear, and the graphics give the illusion of watching real TV.

Two versions of the ultimate gamer's delight are currently on the market. The basic version, retailing for $299, includes a standard Xbox console and controller. An extra $100 buys built-in wireless technology, a 20GB hard drive, a headset used for chopping it up with other players online, an Ethernet cable and a wireless controller.

Both versions also have pre-installed high definition cards, which is why the graphics look so realistic. Gamers can even make the Xbox 360 their very own by jazzing it up and personalizing it with interchangeable console faces.

All the components of the Xbox 360 can easily make any hardcore gamer fall in love, and its sexy appearance may not hurt either. Its body is slim and slinky, and stands vertical with a silver complexion and a bright neon green light that catches the attention of passersby.

If the Xbox 360 were a woman, it would be one of those captivating hotties with brains to match. A rare breed … the whole enchilada. A game system that may steal a man's attention. But don't worry ladies—you'll wanna play, too.